Nexgen Renews Status as Official Partner of Racing America
February 12, 2026
CHARLOTTE (February 12, 2026) – Racing America is proud to confirm that Nexgen will return as the Official Car Care Company of Racing America in 2026.
Kicking off the partnership’s sophomore season, competitors and fans alike will notice Nexgen’s branding throughout Racing America’s events, as their logo is displayed on everything from winners circle backdrops to racecars, and they become the presenting sponsor for all autograph sessions during the 2026 season. The company will also support year-end awards for the Trans Am Series presented by Pirelli and its CUBE 3 Architecture TA2 Series, Formula Regional Americas Championship (FR Americas), Formula 4 United States Championship (F4 U.S.) and Ligier Junior Formula Championship (Ligier JFC).
Nexgen will have a presence at each Hagerty Cars and Caffeine Car Show, where they will present a “Best Appearance Award” and provide the winner with a trophy and $100 cash prize.
"Nexgen is returning for their second year as a corporate partner and has stepped up their program to encompass their position as the Official Car Care Products of all of our racing series,” said Scott Duncan, Chief Partnerships Officer at Racing America. “They will not only be seen with increased visible brand presence, but also supporting our competitors with cash contingency awards. This is another example of our corporate portfolio of partners continuing to believe and support us all into the future."
Headquartered in Las Vegas, Nexgen was originally designed for professional car detailers and supercar owners, and has been trusted in the automotive industry for more than 20 years. In 2020, Nexgen began selling its products commercially to allow consumers to experience the pride and happiness that comes with maintaining a pristine vehicle.
The company works hard to create products that are powerful and effective, employing rigorous testing by its networks of dealers and scientists before releasing formulas to the public. Nexgen products are made in the United States from the highest-quality components available. One of the company’s best sellers is its flagship ceramic spray, which brings the results of professional ceramic coating to consumers with more than ten times the ceramic of other brands.
“As Racing America continues to elevate the standard for grassroots and professional motorsports in 2026, Nexgen is proud to return as the Official Car Care Sponsor,” said Michael Cantrell, CEO and co-founder of Nexgen. “Racing is about more than just speed; it’s about the meticulous preparation in the paddock and the pride every driver takes in their vehicle. Our partnership isn't just about winning on the track—it’s about proving our advanced detailing solutions in the most extreme conditions so you can have total confidence in your own garage. Whether you’re prepping for a local car meet or ensuring that your vehicle has the ultimate protection and shine, we are thrilled to bring professional pit crew standards home to the most passionate community in racing.”
Racing America kicks off their 2026 season at Sebring International Raceway, February 26-March 1, just as Nexgen prepares to debut products in 6,400 O’Reilly Auto Parts Stores nationwide on Tuesday, March 3. Tickets for Racing America at Sebring featuring Trans Am, SVRA and IGT are available at RacingAmericaTickets.com.
About Nexgen: With over 20 years in the automotive detailing industry, Nexgen’s commitment to quality is second to none. Our proprietary formulations combine professional-grade results with DIY ease of use, and set us at the summit of the industry. Whether it’s an auto soap, ceramic coating, all-purpose degreaser, or any of our groundbreaking paint correction formulas, Nexgen has become an essential component of professional detailing businesses and auto dealerships. Nexgen products are developed based on principled, scientific research and real-world R&D. After thousands of internal product tests, we then collaborate with over 1000 professional detailers, car dealerships, and supercar owners to refine our formulas. This is how we ensure the highest quality results and fastest application time prior to bringing any product to market. Because we formulate, blend, bottle, and distribute our own products in the USA, we can maintain high standards for ingredients, safety, and quality. Our collection of DIY products is designed to be simple to use without compromising quality and strength. This product line includes everything needed for cleaning, maintenance, and protection of every surface--interior and exterior--on any vehicle. With an ever-expanding catalog, Nexgen continues to bring consumer-friendly auto care products with industry-leading results. Learn more about Nexgen by visiting getnexgen.com.
About Racing America: Racing America unites a leading owner and operator of motorsports events with a premier digital-first motorsports media platform. Its portfolio includes The Trans Am Series presented by Pirelli, Sportscar Vintage Racing Association (SVRA), Formula Regional Americas Championship (FR Americas), Formula 4 United States Championship (F4 U.S.), Ligier Junior Formula Championship (Ligier JFC), International GT (IGT), and the industry-leading event registration platform MotorsportReg.com.
Through RacingAmerica.TV and the 24/7 Racing America FAST Channel, the company delivers more than 250 live racing events annually, supported by a full production services arm, editorial division, and content distribution network. Blending racing tradition with innovation, Racing America connects drivers, teams, sponsors, and fans across professional and grassroots motorsports worldwide.
For more information, visit RacingAmerica.com.
